Future Stores Miami

February 07 - 09, 2017

JW Marriott Miami, FL

Contact Us: 1.888.482.6012

Customer-Centric Retail Design & Innovation

Wednesday, February 8, 2017

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7:30 AM Continental Breakfast In The Innovation Lab


8:15 AM Welcome Remarks

Kristin Schoenstein, Program Director, Future Stores


 Kristin Schoenstein
Kristin Schoenstein
Program Director
Future Stores

8:20 AM Chairperson’s Opening Address


8:35 AM Keynote: The New Growth In Retail: Brick-and-Mortar As An Extension Of Catalogue/eCommerce Brands

Michael Millonzi, SVP, Retail, CornerStone Brands

While many retailers are optimizing the size of their fleet and evaluating their brick-and-mortar footprint, others that have traditionally been focused on ecommerce/direct sales are jumping in with a physical brick-and-mortar presence.  Whether it is a pop-up kiosk, experiential display, or a fully built-out store;  great brands acknowledge the Customers desire to touch, feel, and experience products and engage with knowledgeable associates when making the decision to say “I’ll take it”.  Michael Millonzi will share what Cornerstone Brands has done with its portfolio (Ballard Designs, Frontgate, etc) to complete a boundryless experience with its customer base and engage them in a very personal and tactile way.

Key Takeaways:
•    How to differentiate yourself in a sea of other “choices”
•    Learn how Lifetime Value (LTV) can be maximized by physical locations
•    Bringing your brand to life with pass-by traffic who don’t know the brand today

 Michael Millonzi
Michael Millonzi
SVP, Retail
CornerStone Brands
Michael Millonzi is the SVP – Retail for Cornerstone Brands, a division of HSNi.  The Cornerstone Brands portfolio includes Ballard Designs, Frontgate, Garnet Hill, Improvements, and Grandin Road.  In his role, Michael is responsible for bringing these businesses to life through brick-and-mortar stores to extend the boudryless reach of the brands i ...[Read More]

8:55 AM Panel Revolution: Holiday Hindsights—What Did We Learn?

Dave Brewer, VP, Store Operations, Belk

Michael Millonzi, SVP, Retail, CornerStone Brands

Jennifer Stone Williams, VP, Retail Services, Perry Ellis International

It seems as if retailers gear up all year for the big holiday shopping push. Now that the season is behind them, hear how four retailers approached in-store innovation during Holiday 2016, their predictions for this year and what they are taking into consideration as they approach their busiest seasons in 2017. Then delve into small group discussions to focus on your plans for the rest of 2017. 
•    What were the key findings from the 2016 holiday season
•    Ideas for what to do differently now that planning is underway for this year
•    What you can do right now to position yourself for success

 Dave Brewer
Dave Brewer
VP, Store Operations
Belk
Dave Brewer, VP Omnichannel/Store for Belk. As part of the Belk team, Dave has been with Belk for 28 years. In his current role, Dave is a key member of the Omnichannel leadership team, bringing a stores perspective to complement the digital and technology leaders already engaged in the effort.  He has been a part of cross functional Omnichannel in ...[Read More]

 Michael Millonzi
Michael Millonzi
SVP, Retail
CornerStone Brands
Michael Millonzi is the SVP – Retail for Cornerstone Brands, a division of HSNi.  The Cornerstone Brands portfolio includes Ballard Designs, Frontgate, Garnet Hill, Improvements, and Grandin Road.  In his role, Michael is responsible for bringing these businesses to life through brick-and-mortar stores to extend the boudryless reach of the brands i ...[Read More]

 Jennifer Stone Williams
Jennifer Stone Williams
VP, Retail Services
Perry Ellis International
Jennifer is an energetic and savvy retail professional providing years of proven leadership and success at Perry Ellis International. She has expanded and led the Retail Services Division for Perry Ellis International for 19 years. Her retail coordinator team services department stores in both the US and Canada. She also heads up store planning and ...[Read More]

9:35 AM Reimagining Wine Retail at the Intersection of Experience and Customer Data

Tyler Balliet, President and Founder, Second Glass (Wine Riot)

When customers buy a bottle of wine they are buying an experience. If done correctly they are whisked away to Paris, Sydney, or Buenos Aires when the cork is popped; done poorly and they are simply sipping alcohol grape juice. Wine Riot is reinventing the wine retail for Millennials by combining events, digital content, and mobile technology with a dynamic, visual, highly educational retail experience. In this presentation Wine Riot Founder Tyler Balliet will reveal:
•    The impact of shifting the language of an entire industry
•    Turning product education into entertainment customers will pay for
•    Continuously collecting and analyzing customer data to stay on top of in-store trends

 Tyler Balliet
Tyler Balliet
President and Founder
Second Glass (Wine Riot)

10:00 AM Morning Refreshment And Networking Break In The Innovation Lab


10:45 AM Case Study Revolution: The Robots are Coming!

Marc Fecker, Vice President, Innovation, FordDirect

In this session, we will explore the explosive areas of Artificial Intelligence, Robotics, and Voice as a Digital Channel. Participants will be provided an understanding of these technologies, how they are changing retail as we’ve known it, and how they can take advantage of these capabilities to create efficiency, scale, and a better customer experience. Participants will also receive a sneak peak of some of exciting new experiences the FordDirect Innovation Lab is working on that will change the face of the dealership and the car buying experience as you know it. But more importantly, participants will see why robots really are our friends!
•        Voice as a Channel
•        Getting Started with Artificial Intelligence
•        Distributed & Pop-up Retail Enablement
•        Self-Service Retailing

 Marc Fecker
Marc Fecker
Vice President, Innovation
FordDirect
Marc Fecker is vice president, innovation & integration at FordDirect. In this role, Marc runs the operations of the innovation lab and leads a talented group of change agents in evaluating the automotive market, generating new ideas and opportunities, determining business value and developing strategies to best capture that value.
Marc prev
...[Read More]

11:15 AM Keynote: Optimize Your In-Store Execution to Deliver An Amazing Customer Experience

Stefan T Midford, Chief Executive Officer, Natural Insight

Delivering an outstanding customer experience that combines fully-stocked shelves, eye-catching displays, and skilled associates who can provide high-quality advice is increasingly important to improve conversion rates in retail.
However, maintaining a consistent level of service across multiple locations can be especially challenging as full-time employees, store-hired “on-demand” workforce and brand employees come and go and execute on various tasks.
Find out how retailers are using new workforce management platforms to:
•    Get a clear overview of operations in retail locations with improved data collection
•    Guarantee exceptional execution to improve conversion rate using surveys
•    Improve employee efficiency to minimize time spent on non-sales related activities
•    Simplify communication to staff and respond quickly to consumer needs
•    Track all staff and third-party activities on-site to improve store efficiency

 Stefan T Midford
Stefan T Midford
Chief Executive Officer
Natural Insight
As President and CEO of Natural Insight, Stefan Midford has over 30 years of experience in information technology, operations, and workforce management. His extensive business background includes leadership roles at major credit, retail and marketing businesses, with assignments at Discover Financial Services, Sears Roebuck & Co., Sears Canada Inc. ...[Read More]

11:35 AM Case Study Revolution: Transforming Retail One Innovation at a Time

Vince Theriault, Co-Founder & CEO, Surmesur

Surmesur constantly strives to take its award-winning omni-channel customer experience to the next level. The future of retail is here and is nothing short of revolutionary.
•    Hear how Surmesur has combined the art of traditional tailoring with ever-evolving technological innovation to provide the ultimate in-store experience.
•    Learn the steps the company has taken to extend its reach and reputation through multiple digital channels.
•    Gain key insights into the entrepreneurial vision of two brothers who have built Surmesur from a basement start-up to a retail leader with 12 locations across North America in just six years.

 Vince Theriault
Vince Theriault
Co-Founder & CEO
Surmesur

12:05 PM Case Study: “Chchch Changes” – How to evolve your in-store experience to deliver what customer’s/shoppers really want

Tracy Faloon, Chief of Client Integration, TPN Retail

Deb Friedland, Managing Director of Planning, TPN Retail

Every retailer knows technology has changed the way people shop – how and when and where – but it’s also changed what customers want and has built high expectations for their in-store shopping experience.  TPN will take you on a trip through the store and share some best practices for introducing new tech, how to deliver on a relevant and unique brand experience that exceeds expectations and continue to make the buy happen.
 Tracy Faloon
Tracy Faloon
Chief of Client Integration
TPN Retail
With over 25 years navigating the retail landscape, Tracy’s knowledge of and passion for all things retail makes her the perfect candidate to drive retail strategy and collaboration across the agency. Her global experience in retail marketing - understanding the psychology of the shopper, defining the potential of technology, leveraging the power o ...[Read More]

 Deb Friedland
Deb Friedland
Managing Director of Planning
TPN Retail
Deb is a seasoned planning professional with 20 years of agency experience across multiple disciplines and industries. A fervid trend spotter with passion for understanding the dynamics of commerce through the customer journey, Deb leads TPN's Planning & Perspectives team in researching mindsets, behaviors and the retail landscape, delivering uniqu ...[Read More]

12:25 PM Presentation: VR: An Introduction & Inspiration

Irv Cassio, Director of Digital Experience, Luxottica Group

  •     Hear about the recent timeline of activity in the VR space and the context of VR vs. AR
  •     Examine the forecasted growth of the VR industry
  •     Discuss design considerations
  •     See examples of VR experience videos from LensCrafters, Lowe’s, Google and OneSight
 Irv Cassio
Irv Cassio
Director of Digital Experience
Luxottica Group

12:45 PM Lunch For All Attendees

General Session

1:50 PM Interactive Roundtable Discussions

Moderated By:
Shari Rossow
, Retail Operations Vice President, Best Buy Co

Moderated By:
Joan Pagliocco
, Mobile First and Retail Transformation, Verizon Wireless

Moderated By:
Heather Bell
, Project Manager, Innovation, American Eagle Outfitters, Inc.

Moderated By:
Ken Konkel
, CTO, iQmetrix

Moderated By:
Marty Yaskowich
, VP of Retail Customer Development, iQmetrix

Moderated By:
Brian Dayton
, Director, of Finance and Engineering, Kohl’s Department Stores

Larry Payne, Senior Sales Executive, Enterprise Retail Solutions, MaxPoint

At Future Stores, you’re in control! Get involved in our unique, peer-to-peer roundtables for the best discussions you’ll have all year. Talk about your key challenges and hear how other institutions are overcoming them. After 30 minutes, you’ll rotate to a new table and tackle a new topic with a new expert host. Use this time as a unique opportunity to dive into a niche topic of your choosing in an informal and intimate setting. Leave the event with new ideas you can put into action as soon as you return to the office.

Topics:

1.    Investing In Mobile Apps Vs Stores Relying On Employee Facing Store Systems
              Moderator: Shari Rossow, VP, Retail Operations, Best Buy
2.    Creating Interactive And Personalized Experiences With Beacon Technology

              Moderator:  Joan Pagliocco, Mobile First and Retail Transformation, Verizon Wireless
3.    The Intersection of Bots and Stores—What Are The Possibilities?

              Moderator: Heather Bell, Project Manager, Innovation, American Eagle Outfitters 
4.    How To Bring Your Merchandising Strategy Into The Omni-Channel Age
                 Moderators:
Ken Konkel, CTO, iQmetrix
Marty Yaskowich, VP of Retail Customer Development, iQmetrix
5.    Formalizing Metrics Around Your In-Store Technology Investments
                 Moderators:
Brian Dayton, Director, of Finance and
Engineering, Kohl’s Department Stores
6.     Understanding The Customer Journey In-Store
Moderator: Larry Payne, Senior Sales Executive, Enterprise Retail Solutions, MaxPoint


            
Larry Payne
Senior Sales Executive, Enterprise Retail Solutions
MaxPoint

Moderated By:

 Shari Rossow
Shari Rossow
Retail Operations Vice President
Best Buy Co
EXPERIENCED leader with over 25 years retail and corporate experience. Specifically within Operations and Retail Systems and Infrastructure with responsibility for financial planning and strategic development from the vantage point of the end user. Have implemented many small and large initiatives at Fortune 50 company. Proven coach and developer o ...[Read More]

 Joan Pagliocco
Joan Pagliocco
Mobile First and Retail Transformation
Verizon Wireless
Joan represents Retail Strategy & Distribution, primarily focusing on the interaction between physical and digital experiences in retail locations.  Joan has worked in telecommunications for her entire career, and has held various roles in digital and social media, mobile point of sale, and most recently, the development of a mobile in-store app ut ...[Read More]

 Heather Bell
Heather Bell
Project Manager, Innovation
American Eagle Outfitters, Inc.
Heather Bell leads Innovation projects at American Eagle Outfitters, Inc.  Through the innovation incubator, AEO launches and scales new ideas using emerging technologies that both solve customer issues and provide delight. Heather's current programs include AEO's emerging bots program, self-checkout, data science projects to help customers find th ...[Read More]

 Ken Konkel
Ken Konkel
CTO
iQmetrix
Ken has been with iQmetrix since 2008, working in product development for the company’s innovative retail solutions. Today, Ken leads development across iQmetrix’s product/platform suite on product build and delivery. He’s passionate about aligning technology with the needs of today’s retailers as well as looking ahead to future trends and new oppo ...[Read More]

Marty Yaskowich
VP of Retail Customer Development
iQmetrix
Marty Yaskowich is the VP of Retail Customer Development at iQmetrix. In a career that spans more than 20 years, Marty was most recently the EVP, Chief Innovation and Growth Officer for advertising agency DDB – leading the digital division, Tribal Worldwide. For more than 11 years, Marty played a key role in pitching to the C-suite of Clorox, Uber, ...[Read More]

Brian Dayton
Director, of Finance and Engineering
Kohl’s Department Stores

Retailer-Only Interactive Sessions

Invite Only C-Level Think Tank

This is your opportunity to gain honest feedback, debate strategic ideas and share high level insights in a closed door forum with your fellow retail executives.
This is an invitation-only session. If you wish to participate or would like to nominate yourself or a colleague, please contact: kristin.schoenstein@wbresearch.com

2:50 PM Panel Discussion Revolution: Effectively Collect Customer Data In Stores To Shape Your Retail Experience

Perry Kramer, Vice President and Practice Lead, BRP

Lara Trepanier, Director, Store Operations, Sur La Table

Everyone knows that they need to be capturing customer data in their stores, and hopefully in real-time for the most revealing insights. A group of diverse retailers will take you through their recent experiences with in-store data capture. You’ll also chat in small groups and learn how to:
•    Identify what is essential to capture and what’s just a “nice to have”?
•    Roll out a customer data strategy at your organization
•    Be more transparent with your customers about the data you are collecting
•    Tools for smarter data capture

 Perry Kramer
Perry Kramer
Vice President and Practice Lead
BRP
Perry Kramer is a leader in retail information technology, with more than 20 years of extensive experience across several types of retailers, including department stores and specialty retailers. In addition to VP and leadership positions with retailers, he has held the CIO position with a technology company and was co-chairman of the Association fo ...[Read More]

 Lara Trepanier
Lara Trepanier
Director, Store Operations
Sur La Table

3:30 PM Case Study Revolution: Mobile Technology From Research To PoS

Joan Pagliocco, Mobile First and Retail Transformation, Verizon Wireless

75% of shoppers use their mobile devices in-store and 66% of consumers more likely to shop stores with in-store mobile technology, so, what are you doing to capitalize on this? Many retailers are not doing enough with mobile in their physical stores and they are missing a critical link to a seamless omni-channel experience. Hear how Verizon is taking a mobile-first mindset and incorporating a robust in-store app experience.

Attendees will discover how beacon technologies and app integration are driving more personalized, relevant experiences for customers.

 Joan Pagliocco
Joan Pagliocco
Mobile First and Retail Transformation
Verizon Wireless
Joan represents Retail Strategy & Distribution, primarily focusing on the interaction between physical and digital experiences in retail locations.  Joan has worked in telecommunications for her entire career, and has held various roles in digital and social media, mobile point of sale, and most recently, the development of a mobile in-store app ut ...[Read More]

4:00 PM Networking Break In The Innovation Lab

4:40 PM Case Study Revolution: Winning In Future Stores, Today

Jim Meier, Senior Director, Category Leadership Transformation, PepsiCo (Frito Lay)

As macro trends – such as generational differences, urbanization and technology adoption – and shopper trends – including convenience, betterment, experience and value – continue to affect the market, shopper expectations continue to fragment and increase. 
PepsiCo meets these expectations via an integrated suite of solutions to ensure the right products, displays, imagery, messages and promotions are in-and-around the right store at the right time:
•    Advancing our Insights advantage with consumer and shopper Demand Spaces
•    Coordinating merchandising & marketing to meet micro-segments needs
•    Innovating to meet shifting consumer, shopper needs
•    Delivering excitement to shoppers in-stores
•    Igniting the power of our Frontline
•    Increasing Omni-channel conversion through an Identify, Engage and Convert model

 Jim Meier
Jim Meier
Senior Director, Category Leadership Transformation
PepsiCo (Frito Lay)
Jim Meier is Senior Director of Category Leadership Transformation at PepsiCo, partnering internally and with retailers to delight shoppers through localized assortment, relevant displays, personalized content and marketing overlays.  In 2015, Jim’s project team won The PepsiCo Chairman’s Award – the highest honor at PepsiCo –  for an cross-functio ...[Read More]

5:10 PM Panel Discussion: The Journey From Pure Play eCommerce To Bricks—Why Make The Move?

Allison Sommer, Head of Category Marketing, The RealReal

Many ecommerce retailers have now ventured into the brick and mortar space…Bonobos, Warby Parker, Amazon and Modcloth to name a few. Even at a time when traditional retailers are closing up shop, ecommerce retailers are thriving in bricks. In this case study, hear how one pure play digital retailer made the leap to retail stores and what they’ve learned along the way. Attendees will:
•    Learn how to translate a digital experience into the offline realm
•    Ideas for more seamlessly connecting your online and physical stores
•    The benefits of adding retail stores for your brand

 Allison Sommer
Allison Sommer
Head of Category Marketing
The RealReal
As Head of Category Marketing for The RealReal, Allison Sommer leads business development and growth of the luxury consignment site’s retail verticals. In this role, she is driving The RealReal’s expansion from online to offline, heading marketing of the brick and mortar business: fine jewelry & watch Valuation Offices.  Allison brings with her a w ...[Read More]

5:40 PM Future Stores Casino Reception

6:40 PM Conclusion of Day Two











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