Future Stores Miami

February 07-February 09, 2017

JW Marriott Miami, FL

Contact Us: 1.888.482.6012

Allison Sommer

Head of Category Marketing
The RealReal

Customer-Centric Retail Design & Innovation

17:10 PM Panel Discussion: The Journey From Pure Play eCommerce To Bricks—Why Make The Move?

Many ecommerce retailers have now ventured into the brick and mortar space…Bonobos, Warby Parker, Amazon and Modcloth to name a few. Even at a time when traditional retailers are closing up shop, ecommerce retailers are thriving in bricks. In this case study, hear how one pure play digital retailer made the leap to retail stores and what they’ve learned along the way. Attendees will:
• Learn how to translate a digital experience into the offline realm
• Ideas for more seamlessly connecting your online and physical stores
• The benefits of adding retail stores for your brand