Future Stores Miami

February 07-February 09, 2017

JW Marriott Miami, FL

Contact Us: 1.888.482.6012

Patrick Kells

Director of Retail Merchandising
The Coca-Cola Company


Customer and Employee Experience & Engagement

10:45 AM Case Study: Experience The Feeling—Creating Memorable Retail Experiences

Coca-Cola Stores are bringing the brand to life through retail experiences the guests won't soon forget. Discover Coca-Cola moments like no other. Making lasting memories by connecting Coke, People and Place. Culturally interwoven, always evolving - they’re redefining what it means to Share a Coke.

• Creating experiences worthy of conversation
• Telling brand stories in a fun and engaging way
• Celebrate the brand by co-creating moments with innovators, culturally relevant partners and our customers
• Designing an immersive space that celebrates our heritage while looking to our future