Future Stores Miami

February 07-February 09, 2017

JW Marriott Miami, FL

Contact Us: 1.888.482.6012

Scott Emmons

Head of Innovation Lab
Neiman Marcus

Maximizing Your In-Store Experience Strategy

09:00 AM Keynote: Innovation Labs—The Importance Of Designating A Testing Ground For Your Stores

Innovative labs are popping up everywhere as retailers realize that investing in these tech hubs helps them continuously and rapidly test new technology and formats. Hear from Scott Emmons, the creator of the Neiman Marcus iLab and learn more about how they research, test and pilot innovative technologies for luxury retail. Explore:
• The inner workings of an innovation lab and ideas for how to form or improve upon your own lab
• What to avoid if you’re just getting your feet wet with a lab concept
• Examples of what you can test and develop in this flexible environment