Andrew Neelon

Director, Director of Real Estate & Strategy, Digital Consumer Brands
Walmart eCommerce

Andrew Neelon is the Head of Real Estate Strategy at Bonobos, the men’s e-commerce brand known for better-fitting clothes paired with exceptional customer service. In addition, Neelon is now the Head of Real Estate & Strategy of Digital Consumer Brands at Walmart U.S.

eCommerce. He is responsible for developing and implementing the real estate strategy for Walmart-owned brands including Bonobos, ModCloth, and Eloquii.

Prior to his role as Head of Real Estate Strategy, Neelon served as Chief of Staff at Bonobos, where he worked in tandem with Bonobos’ executive team overseeing a wide range of top line projects and initiatives across different areas within the organization. Before Bonobos, Neelon worked on the capital planning team at Hudson’s Bay Company. He graduated with a Bachelor of Science in Commerce from the University of Virginia in 2013.

Check out the incredible speaker line-up to see who will be joining Andrew.

Download The Latest Agenda

Day 1: Imagining The Store Of The Future

Monday, February 10th, 2020

11:10 AM Keynote Panel Remix: Exploring The Next Phase Of Omnichannel

Retail experts and reporters have long been calling for the death of the term ‘omnichannel,’ and a suitable replacement is finally here (and no, it’s not ‘unified commerce’). Say hello to the next iteration of omnichannel: Harmonized Retail. So what does it mean and how does it differ from other industry? Join executives from Ministry of Supply, Best Buy, and more for a session that explores how you can achieve harmonized retail by:

Ensuring that your channels look, feel, and operate as you need them to, while remaining in harmony with one another, rather than forcing them to offer duplicated experiences
Ensuring the KPIs that measure the success of your stores and online channels are separate to avoid incorrectly attributing sales to one or the other
Eliminating discordant notes (friction points) that are impeding your customer’s journey
Encouraging interaction between channels rather than integrating them into one experience
Harnessing the power of Harmonized Retail to meet and exceed the ever-increasing expectations of today’s consumers

Future Stores Miami 2020

Andrew Neelon

Day 1: Imagining The Store Of The Future

11:10 AM Keynote Panel Remix: Exploring The Next Phase Of Omnichannel

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