Future Stores Miami 2020

February 09 - 11, 2020

Miami Marriott Biscayne Bay, FL

Ann Moretuzzo, Global Store Planning & Layout Specialist at Timberland
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Ann Moretuzzo


Global Store Planning & Layout Specialist
Timberland

Check out the incredible speaker line-up to see who will be joining Ann.

Download The Latest Agenda

Day 1: Imagining The Store Of The Future

Monday, February 10th, 2020


5:05 PM Future Stores Tonight:What Are Your Stores For? (Re)defining The Purpose Of Physical Retail

Before you make any big investments into your brick & mortar stores, it is important to identify what exactly your stores are here for. Whether your customers want better light to see jewelry sparkle in or a dedicated area for their working and printing needs, you must cater to their preferences.Redeveloping without knowing what you want them to achieve will inevitably result in lost time and money without much of a return on either. This session will explore:
  • Garnering insights from store associates about how your store is actually being used by customers 
  • Observing customer behaviors such as try-on rates, returns, social media posting, dwell time and more to better understand customer wants and needs in-store
  • Accounting for changing trends around how customers shop without constantly chasing after the next best thing or hottest new technology
  • Evaluating which types of features, fixtures, events, installations, and product assortments to have in your stores based on a clear understanding of what brings customers there